I believe if Social Media warranted a mantra, it would look something like this, “Always pay it forward and never forget to pay it back…it’s how you got here and it defines where you’re going.” This is the credo I live by and something that has only been reinforced as part of my daily regiment, [...]

You know what’s missing from your social business profile on LinkedIn? Your tweet from yesterday, “Just remembered how much I like pickles.” Twitter and LinkedIn have anticipated your whim—today they’re announcing a partnership. Okay, seriously, plenty of real business information is shared on Twitter. Depending on how you use the service, this really may be [...]

In 2004, mistress of sensationalist media, Paris Hilton, grabbed headlines for most of the year with antics like the leaked sex tape “One Night in Paris” (featuring ex-boyfriend Rick Solomon), the launch of her “The Simple Life” “reality” TV show, and general hobnobbing with the paparazzi. If you were among the star-struck celeb stalking crowd, [...]

In preparation for an upcoming conference*, I’ve been considering the paradox that social media creates. The very technology, platforms, communities and widgets being used to bring us all together online can also keep us from truly engaging and connecting with each other. You start noticing it in small ways. Consider LinkedIn’s invitation to connect. Far [...]

Toby Jones is a serial entrepreneur that understands successful small business tactics that have given him a competitive edge more than once. This man has the pulse of the people under his finger at all times. To put it simply, he is one with his market. He understands small business tactics so well that he [...]