[2002-03-21] Pay Per Click to guarantee targeted traffic!
Search engines and directories are important in getting a steady flow of traffic to your site. However, you really have to work hard (or pay someone to work hard), to even get close to guaranteeing a top 10 position on them.

---

[2002-03-20] The Joy of Targeting Teenagers
Teenagers are the generation that marketing execs would and do spend millions a year to try to understand. Every product directed towards the teen crowd goes through hundreds of changes and focus groups to determine whether or not that particular ad will work. This generation has so many variations to it that to say that you are going to target "all teens" is virtually impossible. We must focus on a common factor that most teens share and can be drawn upon to create attachment to our product.

---

[2002-03-19] 10 Profitable Ways To Promote Yourself!
People will feel more comfortable purchasing your products if you give them a little information about yourself or business. The information could be your profile, employee profiles, overall business history, education credentials, awards you've won, etc. Below are 10 ways you can use to promote yourself.

---

[2002-03-06] Promoting Your Site One Web Page At a Time
Why One Web Page At a Time? Your website probably represents a number of sections, or pages, not just one page. You just never know which page will be a success, or a heavy hitter.

---

[2002-03-06] How I got my Article Read by 500,000 Subscribers!
Writing articles is a fantastic way to get free, targeted traffic to your web site. If you direct this traffic to products or services you are selling directly or through affiliate programs this is a great way to boost sales.

---

[2002-03-05] Building an E-mail Address Database
E-mail marketing works, there's no denying it. Its key advantage over other Internet marketing methods is that it enables you to contact the customer instead of forcing the customer to contact you. This ability is especially useful when something that your customers need to know as soon as possible has happened. Whether you've just released a new product or decided to cut your prices by 10%, the fastest way to spread the word is via E-mail. However, unless you want to give your company a bad name, you can't simply start sending E-mails to people that haven't agreed to receive them. The only ethical and reasonable way to advertise via E-mail is to first obtain a permission, or an opt-in request, from the receiver. The trouble is that this can't be done via E-mail, as it would be similar to asking someone whether you can ask them a question. What's the point in doing that, when you've already done what you wanted them to allow you to do?

---

[2002-03-05] Speaking of Success
In the quest to attract customers and make more sales, the temptation is to focus on the Internet. It's easy to forget there are other tools that are less tedious, easier to use, and even more effective.

---