Marketing messages that inspire people to take positive action are what every business person needs, if they want to massively increase their sales, revenues and profits. Here’s a simple idea, which can help you quickly improve your marketing messages and your marketing results.  It’s all about becoming a collector and a student. Marketing collection Look [...]

So, how much money are you budgeting for social media campaigns this year? For next year? I was struck by the juxtaposition (I <3 that word) of the first two articles in today’s issue of SmartBrief on Social Media: