Using Social Media such as  Twitter and Youtube correctly can increase your brand and presences.  In this case study is a first hand experience from a consumer (my daughter) perspective not as a marketer. Sometimes understanding how one uses the social media from the consumer side is an invaluable source. In this true story you [...]

On Tuesday I joined up with the Traveling Geeks (a band of journalists/bloggers/influentials who visit startups around the world, picture of them above in a Paris subway station) in Paris and we saw a ton of startups. Some of them, like Stribe, were very good. But overall they just didn’t measure up. In fact, they [...]