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01.11.07
Getting The Best Out Of Article Syndication
 By Jennifer Horowitz
We all hear how important articles are - especially when used as a tool to help boost search engine rankings.
We often read many articles a day about our industry or about something we are trying to learn. However, when it comes time to write articles to promote our own business - we are stumped.
Let's break down articles and look at everything you need to know about why they work, how to properly write and syndicate articles and all the other fun details.
Why Articles?
1.It is an opportunity to share information and establish yourself as an expert
2.It creates an opportunity for new traffic to come to your site (when your article gets distributed to various sites on the internet, people can read your article and click on a link within the article to get to your site.)
3.It creates one-way links into your site. Every time one of your articles is posted, each link in your article counts as a one-way link to your site.
4.When you write an article and post it on your site, you are creating new relevant text for your site visitors and for the search engines (which can result in a boost in rankings).
How Does Article Syndication Work?
• Write an article (keep reading for more specifics on how to format your article)
• Find a company that will handle your article syndication for you, OR locate sources you can syndicate your article to on your own.
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• Post your article on your site and wait about a week to make sure the spiders index your site (making sure you get credit for the unique content as your own).
• Create accounts at the Article Sources you identified and submit your article.
• Pay close attention to their guidelines - do they allow HTML, do they require that your article not be published anywhere else, do they require your article be on your site, do they allow multiple submissions in a month? Etc, etc. It helps to keep a file with all the relevant details about the source so that all future submissions go smoothly.
• Notify all your clients, friends and family about the article and send them to it. In some sources you get credit (which means more exposure for your article) if it is popular and read often or searched for.
Continue reading this article.
About the Author:
Jennifer Horowitz is Director of Marketing for EcomBuffet.com. EcomBuffet.com, LLC has been in business for 6 years, serving clients big and small and delivering top rankings. For more information about SEO and how EcomBuffet uses articles to help achieve top rankings, please contact EcomBuffet.com today.
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