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02.20.06
Linking Vs Traffic
 By
Lee Odden
Excellent post at WMW by user sugarrae on the what is old and what is new about
link building. It's
all about marketing, not just getting links. Via TW
If you like that, then you'll definitely like the interview of master traffic
and link builder Eric
Ward. While I'm at it, I would be remiss not to mention Brett Tabke's seminal
work, "26 steps to 15k"
as well.
OK, one more link about links/traffic: Here's an excellent interview
with Patrick Gavin of Text Link Ads over at Search Engine Journal. TLA is
fast becoming a top alternative to AdSense, YPN and other renenue generating programs
for blogs and web site publishers. TLA is also offering a new service called Articlelinks.
One question that comes to mind whenever I think about the notion of paying for
links was answered:
Loren Baker : Is it more cost effective to purchase link ads than build
lifetime organic links via relationships with other sites?
Patrick Gavin : It really comes down to the time you have available and your budget.
Everyone would rather receive lifetime organic links via relationships with other
sites but relationships take time and time is money. Purchasing links is not for
everyone but if you can find the right links that send converting traffic to your
site first and can help your link popularity second, you have found a nice bargain.
About the Author:
Lee Odden is President of TopRank Online
Marketing. He publishes daily search engine news on the Online
Marketing Blog and also writes regular search marketing articles for AllBusiness.com,
Lockergnome.com and Practical eCommerce Magazine. |
